Carpatho-Rusyn Society

Communication Tools & Information for C-RS Leaders

This page provides information and resources for communicating with C-RS members about events, news, resources, and opportunities.

Event Promotions

(For information on general email blasts, please see below.)

C-RS leaders are asked to follow the Event Promotion Workflow to ensure consistent and effective promotion of C-RS events, whether National or Chapter-based.

The workflow below gives a step-by-step approach, but here’s a bird’s-eye-view of the process:

  • After you supply the Communications Manager with some information about your event, promotional materials will be drafted and event registration will be set up (if needed / requested).
  • You’ll be asked to approve the materials, or request changes. Once the materials are ready, promotional emails will be scheduled and digital flyers will be shared on C-RS social media (if possible).
  • At this time, the event will also be added to the C-RS calendar and website. For online events, the Membership Manager will create a Google Meet or Zoom link.
  • After the event, you’ll submit documentation of the event (photos / video) to the Communications Manager so that we can share your success with C-RS members.

Event Workflow

More than 45 days before the event:

  • For Chapter events: Submit your event information to Karen Varian or Bonnie Burke for approval.

At least 45 days before the event:

  • Submit the communications form.
  • After receiving your form submission, the Communications Manager will draft promotional materials (flyer, email copy, website post, etc.) and add your event to the C-RS Common Google Calendar. They will also create a Google Meet / Zoom link for your event, if applicable.
  • The Communications Manager will email you with a draft of the promotional materials, at which time you can request changes or make updates.
  • Once you have approved the promotional materials, the Communications Manager will share them with the Social Media Manager for posting on C-RS social media channels.

Before the event:

  • Reply to any questions from the Communications Manager or social media team.
  • Share the website link, as well as any promotional graphics, for your event with your network of contacts. Promotional emails will be sent automatically on the dates you select in the communications form.

For online programming only:

  • Send recording release forms to all special guests and presenters.
  • Forward signed recording release forms to the Communications Manager.

Day of the event:

  • Document your event through photographs and video recordings. For online events, be sure to record your event.

15 days after the event (or less):

  • Alert the Communications Manager to any issues with recording or documenting the event.
  • Upload your event documentation to the Event Media folder.
  • Email the Communications Manager with a summary of the event. (See the Our People section below for writing suggestions.)

If you are unable to access any of these documents or tools, please reach out: communications@c-rs.org.

Email Blasts

Email blasts, including save the date messages, are sent to all C-RS contacts, both members and non-members. Email blasts are not event announcements. For event announcements, see the section above.

If you are not a current C-RS Board member, and your email blast does not pertain to an upcoming C-RS-led event, please get a Board member’s approval before requesting an email blast.

You can request an email blast by using the communications request form.

Our People

Our People is the monthly newsletter of the Carpatho-Rusyn Society. Throughout the month, news stories are published to the Our People section of the website. These stories are then compiled into an email blast at the end of the month.

Submissions are due the 25th of each month. For instance, submissions for the February issue would be due on January 25th. All submission can be emailed to : membership@c-rs.org.

Some helpful hints for submitting content to Our People:

  • Include images. If you don’t have 1-2 images of your own, try to find images which are in the public domain or included in a Creative Commons Zero license. Wikimedia Commons is a good place to start.
  • Get quotes if you can. Ask an event attendee, fellow organizer, or other involved person to give you a quick soundbite on your story.
  • Assume people know nothing. Many C-RS members are new, and have little knowledge of Carpatho-Rusyn history and culture. They know almost nothing about C-RS history or organization. Describe your event, or share you story as you would to a stranger who isn’t familiar with Carpatho-Rusyns.

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Access our informative publications, genealogical resources, events, and more.

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Carpatho-Rusyn Society

915 Dickson St. Munhall, PA 15120

info@c-rs.org

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